2022 . 11
CHAGEE worked with renowned photographer and artist, Leslie Zhang, to create a promotional video themed "Together with Tea", which was featured in the French fashion magazine L'OFFICIEL.
2022 . 01
CHAGEE joined hands with the popular China programme, The Nation's Greatest Treasures, to launch the "Sanxingdui" cultural and creative IP co-branded series for the Year of the Tiger, becoming the first tea beverage brand to feature "Sanxingdui" cultural elements.